|Foresight is 20/20
by: Erin Rhines
A sharp businesswoman, Cassandra Archibald sought coaching before she purchased her New Hampshire salon in 2004. She was discovered at a hair show in 2004 by Steve Gomez, who is now her business coach.
“At first, I thought I was organized, but tracking my progress is important so I know how far I’ve come from where I began,” says Cassandra. “Steve is an awesome coach. He made me do my homework and I remember the moment when I realized that the systems were taking effect.”
Having purchased the salon where she originally worked as a booth renter, with Steve’s coaching, Cassandra began to track her numbers from the previous year. A year and a half later, Cassandra now realizes the importance of tracking numbers, discovering that while her client base decreased by 56 customers, Galleria Salon still grew by $50,000 while increasing its retail figures by 15%.
When asked about the program, Cassandra begrudgingly admits that she likes being held accountable the most. “I hate my homework, but I love it because my business has grown significantly. I am a business owner who is knowledgeable, organized and I am running my business with integrity.”
With the YBN philosophy in full swing, Cassandra now works smarter, not harder: She operates her salon, manages staff and offers superior service to her clients with only two days per week behind the chair. Cassandra also reports that through her coaching program, she has empowered herself to handle the details of operating a salon business, including delegating responsibilities, effectively managing time and handling upsets.
Beyond the daily rigors of running a business, Cassandra credits the coaching program with helping her set up for success. “This is exactly what I wanted. In fact, the program exceeded my expectations,” she says. “I follow the budget that my coach and I outlined, I am better educated about what is necessary to run my business profitably, and I know my staff views me as a leader.”